Winning Back a Client After a Negative Experience

At some point in your career, you may come across someone who had a bad experience with your company. Perhaps they worked with your company in the past and were unhappy with the results, or had a negative customer experience that soured their opinion. In some cases, they may have even worked directly with you. When someone has a previous bad experience with you or your company, they may be hesitant to give you a second chance. 
Continue reading...

Simple Tips for Improving Social Media For Your Business

For small businesses, social media is a valuable tool. In 2019, internet users spent an average of 2 hours and 22 minutes on social media platforms like Facebook, Instagram, and Twitter. This means that your business has a great opportunity to draw in new fans and customers—but only if you put in the effort to maintain your social media accounts. Whether you’re looking to tidy up an old Facebook page or are making the plunge into social media marketing for the first time, here are some simple social media tips for your small business that will help you create a strong online presence. 
Continue reading...

Showing Employee Appreciation During COVID-19 and Beyond

Now more than ever, you want your employees to feel appreciated and fulfilled. Even if the COVID-19 crisis hasn’t directly impacted your business, your employees could still be dealing with an unprecedented amount of stress and turbulence in their lives. A small gesture of appreciation could go a long way. To make your employees feel valued, here are four ways to show your appreciation—during the COVID-19 pandemic and beyond. 
Continue reading...

Pros and Cons to Consider Before Hiring an Intern

Whether you’re looking for a little extra help or hoping to teach your ethics to a bright young mind, hiring an intern can bring great success to your business. However, having a new—and inexperienced—person on your team also has the potential to disrupt your day-to-day business. Is an intern the right choice for your business? Here are some pros and cons of hiring an intern to help you decide. 
Continue reading...